MEDIA RELEASE
Arch & Hook, the world’s leading and only sustainable hanger brand, launches BLUE® – the world’s first hanger made entirely of Marine Plastics®. Created for use in the fashion industry, BLUE® ?turns the hanger industry on its head by presenting a 100% recycled, fully closed loop alternative to source plastic for hangers. Arch & Hook ?BLUE® will debut at London Fashion Week supported by Roland Mouret and the British Fashion Council. Creating a more sustainable fashion future Blue?® hangers? are initially intended for use in the ‘garment on hanger’ (GOH) transport stage of fashion retail distribution. This unknown, unseen stage is when garments are transported from factories to stores, before being discarded for branded front of house hangers. It is...